01

Interactive UX & Lead Logic

Sometimes people don't need more information — they need an answer. I build interactive tools like calculators, assessments, and decision trees that give users something useful right away, and give you the high-intent data that actually helps close the deal.

ROLE:

Lead Interactive Architect

SERVICES:

Data-Driven Lead Capture, User Flow Architecture, Information Design

TOOLS:

Figma, Adobe CC, Wireframing & Prototyping, UX Research

Stella & Chewy's

Designed a branded login and pet profile experience for Stella & Chewy's — building a step-by-step data capture flow that stays true to the brand while integrating seamlessly with HubSpot to streamline backend management and customer data.

Plancorp

Extending the Plancorp partnership into interactive UX — designing a financial assessment that guides users to the right path and resources, and a fee & value calculator that transforms a common objection into a compelling conversion moment, making complex financial value instantly clear and tangible.

BackgroundChecks.com

Solved a costly intake problem for BackgroundChecks.com by designing a guided screening experience that filters user intent early — reducing misdirected applications and improving the quality of submissions before they ever reach the pipeline.

Stella & Chewy's

Designed a branded login and pet profile experience for Stella & Chewy's — building a step-by-step data capture flow that stays true to the brand while integrating seamlessly with HubSpot to streamline backend management and customer data.

Plancorp

Extending the Plancorp partnership into interactive UX — designing a financial assessment that guides users to the right path and resources, and a fee & value calculator that transforms a common objection into a compelling conversion moment, making complex financial value instantly clear and tangible.

BackgroundChecks.com

Solved a costly intake problem for BackgroundChecks.com by designing a guided screening experience that filters user intent early — reducing misdirected applications and improving the quality of submissions before they ever reach the pipeline.

All visuals in this portfolio are original work created for presentation purposes. Client names are publicly known, however original project designs have been withheld in accordance with NDA agreements.

Your vision, elevated. Let's

partner to create impactful results together.

Let's Talk

Your vision, elevated. Let's

partner to create impactful results together.

Let's Talk